Marketing Leadership Development Program (MLDP)
IMPORTANT NOTICE: The 2022-2023 recruiting season for this program is happening now! You can also visit our events page to see if we'll be on your campus (virtually and/or in person) this fall. Want to learn about Cigna's COVID-19 vaccine policy? Click here.
Modern-day marketers are expected to be on top of all the latest trends and technologies while specializing in a multitude of skills and abilities. Sounds daunting, right? We thought so too. That’s why we created the Marketing Leadership Development Program (MLDP) to give you the knowledge, skills, and experiences necessary to turn you into a well-rounded, creative, and savvy professional.
This program is designed to introduce participants to marketing at Cigna through a 10-week summer internship experience. But want to hear the best news? Those who excel during their internship will be offered a full-time position as part of the MLDP after graduation.
Recruiting for the Marketing Leadership Development Program runs annually from August to February.
Who we hire:
Rising seniors pursuing a Bachelor's degree in Marketing or those entering the final year of their MBA program with a Marketing concentration
Bloomfield, CT St. Louis, MO Virtual
Our 10-week summer internship runs annually from May - August.
As a full time hire into the rotational program, each member will participate in 3 rotations each lasting approximately 12–18 months depending on the complexity of the role.
Summer internship experience:
As a summer intern, you'll work on meaningful projects that contribute to the business, while collecting the skills and knowledge necessary to turn you into a modern-day marketing professional.
Examples of projects for undergrad students could include learning how to map buyer journeys for B2B personas or planning and event execution for a conference or tradeshow. Those in the final year of their MBA could focus on creating broker engagement campaigns to build the sales pipeline or developing an analysis of disrupters in the health care space and providing recommendations for how Cigna should respond.
There's no question that you'll work hard during your summer with us, but we also reward hard work by throwing in fun activities like volunteer events, team social activities, and face-to-face time with senior leaders.
Rotational program areas of exposure:
As a full-time member of the Marketing Leadership Development Program, you may rotate through a combination of the following marketing areas to broaden your perspective and marketing expertise including:
Example of rotations available to program participants:
Rotation 1 - National Segment Marketing Communications
In this rotation, you'll focus on partnering with national segment business partners in developing the B2B story and value proposition for our largest employer groups.
Rotation 2 - Digital Marketing
As part of the digital marketing rotation, you'll be responsible for reporting customer feedback and actions to continually upgrade the mobile and web experiences for our customers. You'll also be tasked with converting data into actionable insights for stakeholders and leaders throughout the organization.
Rotation 3 - US Business Operations
In this role, you'll be responsible for driving both the B2B and B2C Business Marketing strategies. This includes not only optimizing marketing strategy and tactics across all business marketing teams but also amplifying value and results to the teams' marketing supports.
Sample role after program graduation - Field Marketing Lead
Congratulations on graduating from the program! After earning the role of Field Marketing Lead, you'll be responsible for maximizing Marketing's impact by partnering with market presidents to meet their sales goals, build out marketing strategy, and drive community partnerships and key employer events.
Take it from them...
David G., U.S. Business Marketing Advisor
"Reflecting back to the start of my tenure at Cigna, as an intern in 2015, I could not have asked for a better place to start my early career than with the Marketing Leadership Development Program. Being a member of the MLDP has allowed me to grow tremendously, both personally and professionally, though many diverse roles, unique leadership opportunities and a vibrant network of colleagues. All of which has cultivated a strong foundation for me to build off of as I progress in my career. I’m currently in my final rotation within U.S. Business Marketing, leading the marketing strategy for several of our core medical solutions."
Taylor V., Marketing Lead
"The MLDP has allowed me to build a strong foundational network which has helped me both personally and professionally. The connections that I’ve made taught me how to become a stronger marketer, and have also made me feel at home in such a large and supportive community. I’m currently transitioning into my graduation role as marketing lead for Taft-Hartley, which will focus on helping the business achieve their growth goals through various marketing research and acquisition initiatives."
Meghan P., B2B Lead Nurturing Strategist
"The diversified marketing experience provided by my rotations in the Marketing Leadership Development Program have built me into a well-rounded marketing professional that will always thirst to learn more. Seeing and experiencing the passion and expertise across LDPs makes me excited for the future of our company. I am currently leading the development and execution of Cigna’s demand generation prospecting campaigns on the B2B Lead Nurturing team."
Emily S., Local Market Immersion Advisor
"Through the MLDP I have worked in a variety of roles that have expanded my marketing and business knowledge as well as created a tangible impact on several areas of the business. Through these roles, I was fortunate to travel both domestically and internationally to help achieve Cigna's mission. Now in my fifth role at Cigna, I am immersing myself in a local market learning their strategy and priorities to inform projects that will eventually apply to all local markets."